Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re growing fast and our ambition is huge - more categories, more locations and more people. About the Role The National Business Manager, Direct will help to plan the sales strategy for the Direct-to-consumer business (Dyson.com.au/.co.nz, marketplaces, Dyson retail stores and customer care), including assortment, promotional plans, inventory management and channel strategy. Reporting to the eCommerce Sales Director, they will business partner with cross functional channel leads to execute and drive a retail sales plan that will result in delivery of sales and profit growth of existing and new Dyson products. Main responsibilities include but not limited to: Understand Dyson Direct to consumer channels and develop sales plans to grow the Direct business in line with short- and long-term goals. Collaborate on initiatives to enhance the direct value proposition to give our current and future owners a differentiated reason to shop Direct from Dyson. Contribute to annual building blocks planning process; evaluating volume growth and promo spend by channel/category, and new distribution opportunities to drive Direct and Category objectives Develop and oversee the implementation of the Direct calendar of activity that fits with the National calendar, ensuring Direct channels remain competitive. Analyze our promotional programs, review elasticity, understand our shoppers and pricing strategy to find more effective ways to deliver our plan Work in partnership with the Direct channel owners to identify and implement opportunities to drive conversion, cross-sell and up-sell Deliver assigned budgets on monthly, quarterly and yearly basis and develop actions for all direct channels to achieve the agreed plan Monitor direct sales and inventories; identify opportunities and assess related risks; gain consensus and approval from internal stakeholders; communicate and implement proposed action plans Mentorship and development of 1-2 Direct reports. Oversee forecasting for all Direct channels at the account and product level as required for attaining sales, profit and inventory goals About You The successful candidate will be passionate about eCommerce and the opportunities it brings to drive traffic/sales. You will be a strategic thinker with the ability to develop long term plans for direct selling channels, pricing and product sales. Bachelor’s Degree in Business or related field required Solid account management experience (eCommerce or Direct to consumer retail experience strongly preferred) Proven track record of budget/target delivery P&L proficiency and ability Diverse experience developing direct reports and supporting sales, operations, marketing, category management and financial analysis required Demonstrated ability to effectively business partner with internal functions to achieve maximum results on sales objectives Proven negotiation and closing skills, both with internal and external stakeholders At Dyson, our people are at the heart of everything we do. We value you bringing your whole self to work – your authentic you. We believe that diversity and an inclusive team is what sets us about and brings about great ideas, innovation and growth. Outside of a competitive salary package, our team members receive additional paid annual and personal leave, a generous above market parental leave offering and ongoing learning and development opportunities. We have a vibrant and diverse culture that is geared towards recognition and realising ambition. LI-VG1 Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity. To truly understand the science of hair, Dyson created hair science laboratories. Over six years, 103 Dyson engineers including scientists and stylists looked at everything from airflow dynamics to hair’s cellular structure, testing nearly 1,010 miles of hair in the process.